// Interesting article on the BBC News Website, read more on the link below…

The business of innovation: Steven Johnson

By Fiona Graham Technology of business reporter, BBC News

“[Good ideas] come from crowds, they come from networks. You know we have this clichéd idea of the lone genius having the eureka moment.

“But in fact when you go back and you look at the history of innovation it turns out that so often there is this quiet collaborative process that goes on, either in people building on other peoples’ ideas, but also in borrowing ideas, or tools or approaches to problems.

“The ultimate idea comes from this remixing of various different components. There still are smart people and there still are people that have moments where they see the world differently in a flash.

“But for the most part it’s a slower and more networked process than we give them credit for.”


One thought on “Isolation v collaboration…

  1. Thanks for posting this Helen.
    I love the end of this article:
    “”Go for a walk; cultivate hunches; write everything down; but keep your folders messy; embrace serendipity; make generative mistakes; take on multiple hobbies, frequent coffee houses and other liquid networks; follow the links; let others build on your ideas; borrow, recycle, reinvent.”

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